Meridian Marketing International has now set up a new base in Shanghai, China.
With increasing demand for projects both from British and European businesses to explore the market and promote themselves into the PRC, and Chinese companies developing evermore their promotions and sales to Europe it has made sense for the company to have a position in the country and well as personnel ‘on the ground’.
A typical example is the education market where increasing numbers of British schools wish to get students from China and are both entering into partnerships with Chinese investors and/or schools, as well as many ‘new-builds’ being developed from scratch. Many of these have astonishing design features and the latest innovations in teaching and learning techniques. The recruitment of staff from English speaking countries is a key factor and Britiain leads the way in the recruitement drive, due to clear and correct native English speaking as a highly desirable factor.
Director Brian Mclean has relocated to spend much of his time in China.