The Client – Harris Interactive
Harris Interactive are a multi-award winning worldwide leader in research across a range of industries, with global bases.
The Objective
A database of over 75,000 companies worldwide needed to be updated and validated with decision maker contact information. This list covered companies in over 40 countries, including some very small states with minority languages.
The Approach
Working from our own bases and that of a number of global strategic partner alliances, we called all companies in their native languages to gain the most informed and accurate information possible.
The Result
A very large percentage of the database was completed and in the words of our client we ‘over-achieved’ in their expectation of information delivered.
Testimonial
“We used Meridian for a worldwide data capture project that had extensive language requirements. They delivered above our expectations on both quality and accuracy, plus a service with a smile is always a differentiating factor”
– Phil Brooks, Senior Research Manager, Harris Interactive
