Data

A Public Sector Agency requiring National Data Cleansing & Updating

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The Client – Passenger Focus
Passenger Focus is the independent rail consumer watchdog in the UK, set up by the government to protect the interest of passengers and to get the best deal for their passengers.

The Objective
Communicating with their stakeholders is a very high priority for Passenger Focus and therefore it is important that the client data held is current and clean. Meridian has been instrumental in ensuring that all data is checked and verified with each individual or organisation, by telephone and by desk research.

The Approach
Confidentiality and attention to detail is a high priority for the Meridian team and we ensure that the completed data list is returned in a format that the client can use, whether for mailing or e-mail campaigns.

The Result
The cleansed data can be used with confidence to communicate with stakeholders about important news releases, newsletters or government legislation, in the knowledge that the message is being delivered to the correct decision-maker.